Zur Kurzanzeige

dc.creatorMiller, Jennifer
dc.date.available2011-02-18T21:04:16Z
dc.date.issued2006-05
dc.identifier.urihttp://hdl.handle.net/2346/15379en_US
dc.description.abstractThis study applies Aristotle’s theories of logos and pathos to the connections citizens have with the sports team in their city. Focus groups and in-depth interviews were used to determine the differences between the logical and emotional impact the Dallas Cowboys and the Houston Texans have on their fans and the cities they are a part of. This study effectively demonstrated the strong emotional connections between study participants and the sports teams in their cities, as well as confirmed the idea of pathos as possibly having a stronger connection on sports fan than the idea of logos. Overall, this study concludes that Cowboys' fans are more loyal than Texans' fans due to long-standing tradition and community support; however, strong team loyalty is not necessarily linked to financial support of a team.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherTexas Tech Universityen_US
dc.subjectImportance of winningen_US
dc.subjectFinancial non-supporten_US
dc.subjectEconomyen_US
dc.titleA comparison of the logical and emotional impacts of the citizens of Houston and Dallas in regards to their NFL teams
dc.typeThesis
thesis.degree.nameM.A.
thesis.degree.levelMasters
thesis.degree.grantorTexas Tech University
thesis.degree.departmentMass Communications
dc.contributor.committeeMemberRodriguez, Ann
dc.contributor.committeeMemberSmucker, Michael
dc.contributor.committeeChairGallagher, Amanda H.
dc.rights.availabilityUnrestricted.


Dateien zu dieser Ressource

Thumbnail

Das Dokument erscheint in:

Zur Kurzanzeige