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dc.creatorNeill, Clinton L.
dc.date.available2014-08-27T13:58:47Z
dc.date.issued2014-08
dc.identifier.urihttp://hdl.handle.net/2346/58846
dc.description.abstractThis research evaluates consumers’ willingness to pay for products that are perceived as having “environmentally friendly” attributes. With the current trend of local dairies producing glass bottled milk all across the nation, the study focuses on glass bottled milk. The particular interest of this study is evaluating the consumer’s attitude toward glass bottled milk and how they respond to varying price points associated with the product.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.subjectEco-label
dc.subjectMilk packaging
dc.subjectLocal
dc.subjectContingent valuation
dc.titleConsumer preference for alternative milk packaging
dc.typeThesis
thesis.degree.nameMaster of Science
thesis.degree.levelMasters
thesis.degree.grantorTexas Tech University
thesis.degree.departmentAgricultural and Applied Economics
dc.contributor.committeeMemberHudson, Darren
dc.contributor.committeeMemberBenson, Aaron G.
dc.contributor.committeeMemberMalaga, Jaime
dc.contributor.committeeChairWilliams, Ryan B.


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