Ogranizational communication consulting: A communiciation of a small West Texas bank

This project was designed to obtain valuable experience and knowledge in understanding communication consulting. To obtain this goal, a small bank in West Texas offered the opportunity to conduct a three-step program. The process included an initial communication needs assessment, program development and implementation, and an evaluation of the overall program. The communication audit revealed that a basic understanding of organizational communication would benefit this organization. Though attendance was considerably lacking, those that did attend the program indicated perceived relevance of the information to their jobs and competent usage of the knowledge obtained. A few conflicts did arise, but in the end, this project provided valuable consulting experience and understanding.

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